World's Only Organic Seed Oil Free Fries

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Organic, Seed Oil Free Line Up

Good for People, Good for Planet

  • Simple Ingredients

    We use only the best ingredients including organic potatoes and organic avocado oil. We limit the ingredients to as few as possible.

  • Born Sustainable

    Roots was born as a sustainbility mission to convert upcycled potatoes to craveworthy food. Less carbon footprint per field and less waste per fry.

  • Made with Love

    The Roots' collective of seasoned growers and expert fry craftsmen love the soil, the potatoes, clean eating and craveworthy food. You win.

"I can now serve my family unlimited fries without fear. So good and so good for you. Food excellence."

- Betty from San Jose

Giving Forward

  • Let's put a Dent in food insecurity

    We are committed to putting a dent in food insecurity, so we created a program to give fresh sweet potatoes to giving groups. For every pound of fries you buy, we donate a pound of fresh sweet potatoes to a giving group. Join us.

Odd Shaped Potatoes to Crave Worthy Food

All of the Roots' products use Upcycled Potatoes, which means they were too ugly for a grocery store, but make for awesome fries if made by the right hands. Organic. Seed Oil Free. Allergen Free. Upcycled Goodness.